You can create forms to let people subscribe and unsubscribe to your newsletters .

These forms send an email with data gathered from all the fields to your mailing list management email address.  Data may be processed from our mailing software.
 

After each customer subscription on your Website you will find their information directly inside your database.
 

You will create a permission-based mailing list, from which you will send your newsletter and special offers.
 

- single opt-in form

- double opt-in form

- single opt-out form

 
 

Opt-in forms are subscription forms. If the double opt-in is selected, than users will receive a confirmation mail in which they are required to answer
 

Opt-out form is a simple unsubscription form

 

The currently approved US CAN-SPAM Act requires an opt-out solution in your emails, this is enough for American law.

Please consider that the European Directive 2002/58/EC is more restrictive and requires mandatory "opt-in" forms to gather the customer emails for email marketing and newsletter subscription. The double optin subscription management is the best way to respect your customer's privacy.