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Anti-spam law

Nowadays, most Countries in the world have some anti-spam legislation. So, it's very important for e-mail marketers to comply with the anti-spam Laws of their country.

Furthermore, sending unsolicited e-mail could seriously compromise your business reputation.

In 2003, the United States drafted the CAN- SPAM Act (Controlling the Assault of Non-Solicited Pornography and Marketing).

In 2002, The European Union issued a "Privacy and Electronic Communications" directive, that requires businesses to gain prior consent before sending usolicited advertising e-mail to individuals. Anyway, each European Country has it's own national anti-spam legislation.

Detailed informations are available here:

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